Saturday 28 August 2010

Choosing The Right Foundation

Foundation is the cosmetic product that women pay the most attention to. It can make the difference between having a natural, flawless finish or looking as if you are wearing a mask.

The foundation market today is saturated with many types and brands of foundations. At the cosmetics counter you are confronted with an array of choices - liquid, cream, oil- free, powder, allergy tested, cake, stick, stay-on, hypoallergenic, cream to powder, non-comedogenic and camouflage foundations. It is indeed quite a mind-blowing experience, especially if you are a first time buyer.


To make it easier for you to determine the type that’s best for you, we
have placed foundations into four major categories:


LIQUID FOUNDATIONS
 
Liquid foundations usually offer sheer coverage and provide a natural look. Most women prefer a liquid foundation because it is easy to apply and fits like a ‘second skin’. They are available in water-based and oilbased formulas. 

Sacha’s “Stay-On Color” Liquid Foundation is oil-free and semi-matte. It provides sheer coverage. It is yellow-based and will perfectly match your skin tone. It is suitable for normal, oily or combination skin types.





CREAM FOUNDATIONS
 

 

Cream foundations are traditionally the number one choice of makeup artists. They are usually available in compacts or sticks, and provide very good coverage. Foundations of this consistency provide a creamy flawless finish and are easy to apply.

Sacha’s Cream Foundation will perfectly match your skin tone with a flawless, natural-looking finish. It is ideally suited to women with normal, dry or combination skin.


This is the type of foundation most frequently used by our Sacha Makeup
artists at international beauty pageants.



DUAL ACTIV POWDER FOUNDATION:

In today’s fast paced world, the modern woman is always in search of a “quick fix”. To her, time is precious, yet she needs to look great in seconds. Many brands offer their solution to this - cream to powder, dual activ, three-in-one - basically a multi-functional product.


Sacha’s Dual Activ Foundation, as the name implies, is a foundation and powder in one. It provides the easy application of a powder with the excellent coverage of a foundation. The outstanding feature of this foundation is that it begins as a powder and ends as a powder. It is exquisitely yellow-based and ideal for normal to oily skin.





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